Galit Levi, the designer of Mally Levy’s wedding gown , calculated that by selling and hiring similar dresses , she would make a small fortune. When the orders dropped off faster than she suspected, she recorded a conversation with the …
Read more from the original source:
Wedding Dresses and Fabric Exclusivity « The IP Factor
Tags: dropped-off-faster, hiring-similar, mally, mally-levy, orders, she-suspected, the-designer, the-orders